Krusada will embrace advocacy journalism. As advocates, ABS-CBN anchors will speak on behalf of an issue or on behalf of another, giving a face and a voice to those who need to be heard. It is a documentary program that advocates concrete action on current issues. It allows the anchors to take a stand on issues that will promote positive social change. It is not just a program; it is a multi-media movement with follow-through. Krusada is the only program which is also a movement that actively champions social change by allowing its anchors to take an editorial stand on current issues.