Serafina is a romantic secretary with an Italian family who, every day, buys herself a rose and arrange its delivery to her office, to pretend she's getting flowers from an admirer. She's developed a crush for her French boss, Claude Antoine Geraldi, who one day, much to her surprise, proposes marriage. His intention is to get a permanent permit to live in Brazil. In exchange, he offers her a considerable amount of money. She accepts because with the money she'll be able to stop the demolition of the place where she and her neighbors live. What they didn't expect was their falling in love with each other. On the other hand, the millionaire Nara Paranhos de Vasconcellos does everything she can to end their relationship. But Serafina is helped by her sister Terezinha and by old puppeteer Pimpinoni.