Vita, a camera-phobic dog, takes her flighty but loving owner, Junie, and a pet psychologist with hidden talents, Dr. Marsha Mayright, on an often hilarious journey exploring the many possible reasons for Vita's fear. Along the way, they uncover a thwarted pet assassin, explore the world of makeovers and self-esteem, deal with a fame-hungry 'pup-arazzo' and encounter a 'bow-wowist' who believes Vita is the reincarnation of his sect's Lama. These adventures, which strike a balance between wacky and sublime, include a slapstick search for a lost Vita, a bicycle chase, dog park mayhem and a frazzled squirrel. Through these events, each comes to realize their individual gifts and so find their way to living a "vita bella."