There is a mystique behind the million-dollar DJ. The Respect The DJ campaign will peel back the curtain and invite the viewers into the minds, studios and record collections of some of the hottest and most notorious DJs. We will follow the hottest, most influential DJs in the country for 48 hours as they find a delicate balance between family, finances, and the nightlife industry. Although sometimes in the background, these DJs are responsible for millions of record sales, breaking new artists and selling out stadiums, and Respect The DJ will expose and enlighten the masses to the influence and impact of the DJ.