Sugartown is a three-part comedy drama series revolving around a small seaside hamlet in the north of England which once enjoyed a heyday as the "stick-of-rock" capital of Britain. The series is the story of Burr`s rock factory - owner Jason Burr is fighting to stay afloat as the community`s last main employer. But then his brother Max, the prodigal son returns with big plans for Sugartown`s re-development. However Max isn`t interested in buckets and spades; he wants frappucino`s, boutique hotels and hip bars. A fan of tradition, the tight-knit community don`t want this and soon enough battle lines are drawn. The eccentric, loveable gang of Sugartown locals don`t plan to take things lying down. With unlikely help from another newcomer, a spirited young dancer, Carmen, who`s fallen in love with the town and its resident bad boy, Travis, they discover Sugartown once had another claim to fame - dance - and they may just have found a way to save it.