Subconscious Society is about the end of the industrial era and the transition to the digital age, in which computer code and the clone or copy are in the process of replacing material objects and analogue technology. In the film, this paradigm shift is represented in the form of a social community, whose protagonists make a final attempt at assigning and archiving objects from the past. The project takes inspiration from the urban environment of Manchester (UK) and the landscapes of Kent (UK), with additional scenes shot in Texas (US). The first two locations played paradigmatic roles in the industrial revolution: Manchester as the first industrial metropolis and Margate catering to the related rise of a new leisure culture for the masses. The Manchester scenes represent the "inside", the Kent and Texas sequences, by contrast, represent the "outside".