This film traces the unbelievable true story of the Calderon family, which built grand movie palaces in Mexico and the U.S. and employed thousands to produce incomparable, hugely successful, often reprehensible populist-genre films utterly and uniquely Mexican. Trivia: Perdida includes the last interview granted by Ricardo Montalban and previously unseen images of Lupe Velez, the Mexican Spitfire.